11Jul2:56 pmEST

Are You a Brick and Mortar Half-Vacant or Half-Full Type of Person?

All kidding aside, most things retail are being lumped together as akin to the dinosaurs. As we know, the dinosaurs had a great run of dominance for a long time but eventually met a swift and violent ending, filled with decisive closure. 

So while ANF and Macy's, among many other iconic brands in the retail space, merely try to avoid zooming towards zero we simply must put in the work to identify which retail plays are not only surviving but actually thriving during this "Amazon eat the world" thesis becoming more ubiquitous by the way. 

OLLI and Wayfair (W) are two tickers we have noted before. And they are still acting extremely well on all timeframes, perhaps signaling they are ripe to become the new school of leaders in retail, beyond Jeff Bezos' machiavellian schemes to dominate any and all thing retail. 

There are other issues we have been noting for Members. But seeing the heavily-shorted and controversial Wayfair, below on the daily timeframe, merely base high and tight near recent highs while Retail Rome is Burning around it must be driving the many shorts in the float bananas. 

I suspect that if and when we see both the indices either break higher and/or the XRT sector ETF for retail stage a decent relief rally that Wayfair will stand to outperform again, in addition to OLLI. 

If nothing else, the resilience and continued technical progress in OLLI and W reinforces our working thesis that the "Amazon eats the retail world" theme is true on some level, but it is not true on every level. 

Yakety Yack Stock Market Recap 07/11/17 ...

 
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