10Apr3:50 pmEST
Whole Foods Fighting Food Deflation One $6 Asparagus Water Bottle at a Time
Into what has turned out to be a quiet afternoon, Whole Foods got its activist investor, in Jana, and subsequent rally. Interestingly, Jana mentioned food deflation as one of the great struggles for WFM, and suggested the firm should put itself up for sale.
Of course, the notion of deflation and Whole Food is a bit, well, rich, when you consider the Asparagus Water incident.
Either way, this type of news flow is consistent with a bull, where even the laggards like WFM find interest from activists looking for the big turnaround play.
On the other side of the tape, chips lagged notably today with NVDA and INTC pressuring the SMH sector ETF as a whole. If we do go down, it is likely that chips will need to crack in a major way for bears to prevail--Even for a mild pullback into May.
More in my recap after the bell.
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